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L.A. Superintendent Irked By 'Bruno' School Photo

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Jun 30, 2009 11:30 pm US/Eastern

L.A. Superintendent Irked By 'Bruno' School Photo

LOS ANGELES (AP) ― The chief of the nation's second-largest school district is fuming over comedian Sacha Baron Cohen's magazine photo shoot with high school football players.

Los Angeles Superintendent Ramon Cortines isn't amused by the GQ magazine photos shot at Birmingham High School that feature the "Borat" star in his new incarnation as gay Austrian fashionista "Bruno."

The GQ cover story features pictures of Baron Cohen wearing shoulder pads, tight red shorts, an athletic cup and little else as he poses with football players at the school in the San Fernando Valley.

The men's style magazine also featured the image in a slideshow of the Baron Cohen in character as "Bruno" on its Web site.

Cortines says the district "allowed our students to be used." He says the photos violate the district's policy on use of the school's name, and he has punished the principal and athletic director. Cortines would not provide details.

(© 2009 CBS Broadcasting Inc. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. The Associated Press contributed to this report.)

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